Nobody will argue that social media has not exploded in the last decade. In fact, according to a recent article in U.S. News and World Report, over two billion people use some form of social media today. People use it to get their news, communicate with friends, find new friends and even utilize it for research. But how much do people actually believe what they find on social media?

Ten years ago, it was predicted that the rise in social media would enhance trust, providing a range of options for obtaining information and the ability to verify information based upon receiving information from those you trust in your network.

Unfortunately, this isnít always the case. In fact, as we have reported before, surveys have shown that people find social media less reliable than traditional media. While social media can be a great method for discovery, when it comes to verification and getting to the truth, people still turn to traditional sources of information.

Perhaps more telling is the indication that people feel less secure on social networks. In a recent Pew survey, consumers believe that they have lost control over how their personal information is collected and used by businesses, and rank social media at the bottom of the list regarding security. It seems that the jury is still out on the relationship between trust and social media.