Too often, companies blame their PR agencies for a lack of press, when in fact they should spend more time learning how journalism works, according to a post on The post includes a number of important points that can help a company better navigate the media landscape, and a few of them truly resonate with us.  


A recent blog post in decries the many little "lies" of the Internet. From search to buying online, consumers can easily be misled when blindly following an Internet trail. Some of these foibles have been covered in previous issues of our blog, but all are good to review.


As we have reported in the past, media outlets have been utilizing the combination of data and algorithms to produce content without human input. In fact, it was recently announced that the Associated Press will be utilizing automation technology to write corporate earnings reports! The next thing you know, entire newspapers will be written by robots – in fact that day is already here.      


A recent Gallup survey shows that Americans’ confidence in news media continues to sink. In fact, the percentage of people who have a great deal or quite a lot of confidence in television news has hit an all-time low. News sources once deemed reliable now have the dubious distinction of being held in a similar regard as Congress.   


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