Over the years, Trylon SMR has been following the trend in journalism of moving from human reporting of some data-driven stories to a kind of robot-reporting mechanism that allows publishers to automate some of the more mundane article production. A recent story in the American Journalism Review asks if this trend can mean the end of journalists.


Over ten years ago when blogging was in its infancy, we wrote a story about how to approach bloggers. We have followed some of the tactics and foibles connected with approaching influencers online, and recently saw this post on Gawker about how companies are still trying to bribe bloggers into promoting specific products or brands.


A recent blog post in the New Yorker decried the apparent ignorance of Americans to what’s going on in the world. According to a survey cited in the post, only four percent of Web users are active news customers who read the front section of the news. They described active news customers as readers who consumed at least ten substantive news stories and two opinion pieces in a three-month period. Back when we all started the day with the newspaper, those stats would be reached in one sitting!   


A recent news item in the Los Angeles Times states that despite the proliferation of digital news ventures, hard news is becoming more difficult to find. While many traditional news icons are forming digital news ventures, will they bring their dedication to hard news delivered with reliability and objectivity to consumers, or will they adopt a more liberal attitude towards reporting news?  





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